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February 2010 Archives

Just a few of the pictures from the recent interview with Isabell Majewsky which didn't make it into the paper.

All the shots were taken at The Go Group's headquarters in Glasgow city centre.

Thanks to Bill Fleming from The Daily Record for the pics

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I find myself writing this introductory blog in the foyer of the Best Western hotel by San Francisco International Airport.

After 28 hours traveling I finally arrived in the Bay Area, ready to throw myself into the four months of internships and projects I have undertaken.

However, before I discuss the things I'm hoping to get involved with over the next four months I think I should do the polite thing and introduce myself.

We have dipped our toe in social networking at Business7 and Insider over the past year.

Our Twitter feeds have been quite popular (here and here) and both publications are also on Facebook (here and here).

The next obvious step was to do something on the social network most popular with business - Linkedin.

So that was exactly what we did and a new group for Business7 and Insider readers has been set up here.

Plenty of bling on display when Kyron Keogh and Grant Mitchell got their pictures taken for a recent profile interview.

The pair happily posed inside and outside the Rox store in Argyll Arcade.

Here are a few of the shots which did not make it into the paper. Keogh is in the white shirt and Mitchell in the pink.

When I interviewed Dougal Sharp a few weeks ago he was really excited about the prospect of taking his beer company, Innis and Gunn, to America.

The day after our meeting he was off to see a strong candidate to lead the brand's move into the USA.

Now the contracts have been signed and a new operational arm, Innis & Gunn USA, has been formed.

Dan DeLuca, pictured below, is the man charged with leading the growth there and he comes with an impressive pedigree.

The subject of online businesses using traditional forms of marketing is something I have touched on before.

Still I was a bit surprised when an envelope bearing the distinctive Google branding came through my letterbox.

Its outdoor billboards championing the Chrome browser have become quite a common site over the past few months but direct marketing seems to be the next step.

The letter contained a leaflet with an introduction to Google's AdWords platform plus a letter and attached coupon giving £75.00 of advertising for free.

Authors

Alasdair Northrop

Alasdair Northrop

Editor of Insider, editor in chief of Business7 and business editor of the Daily Record provides his take on the big stories.

View all of my postings.
Greig Cameron

Greig Cameron

Providing his analysis of the Scottish business world

View all of my postings.
Scott McCulloch

Scott McCulloch

Delivering a no nonsense view on the Scottish business community.

View all of my postings.
Andrew McCalister

Andrew McCalister

Discovering the secrets of startups and venture financing in Silicon Valley.

View all of my postings.
Alison Grieve

Alison Grieve

Documenting the highs and lows of a new business start-up

View all of my postings.

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